About Us

Our service includes a comprehensive consultation to help identify  client needs for compensation plan design, sales training,  data analysis,  or an assessment of data gaps and commercial data needs.  We provide a comprehensive report that includes a project plan with  timelines and milestones, a cost analysis, and a schedule.. That’s how we ensure your success.

Our Mission is to provide our clients with the solutions that maximize the value of their data purchases through thoughtful compensation plans, sales training, analysis and solutions.

Executive profile – Deb Drake has over 30 years experience in the pharmaceutical and biotech industry.  Starting her career as one of the founding employees of the company that has evolved into Symphony Health, she was Director of Operations through the development and launch of the first prescriber level database to the pharmaceutical industry.  She then went on to Syntex Labs in Palo Alto where she was responsible for sales reporting and sales compensation for over 1000 sales reps. 

As the west coast Biotech scene was beginning to grow, she and a partner founded the west coast sales office for IMS in San Mateo,  CA.  During her 12 year tenure at IMS she served in sales, business development and trade roles.  Most recently Deb has been at Symphony Health serving in a trade role under the Wolters Kluwer ownership and then in the service function during the transition to Symphony Health and then under PRA ownership.

Deb's experience with the two major data suppliers to the industry provide her with the background to assist you in maximizing the value of your data purchases and sales force compensation plans.